Clermont County

Clermont County, located in east Cincinnati along the Ohio River, needed a brand that unified multiple county and government organizations in a way that reflects the connectivity and energy of the county itself. After many interviews and conversations with leaders, business owners and residents of Clermont County, the Intrinzic team strategized, conceptualized and developed a brand that captures the spirit of the county and the people within it through a bold and energetic color palette, dynamic patterns and shapes, and a logo system that allows for unique character while remaining part of a larger whole.

This project was created with a team at Intrinzic Brand Collaborative

deliverables

Brand Architecture
Brand Identity
Conceptual Collateral

involvement

Lead designer responsible for conceptualizing and implementing the brand look and feel

additional credit

Design Director - Sarah Fry
Chief Strategy Officer - Chris Heile
Content Strategist - Kristina Caligaris

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